Skip to main content

Smithfield Foods

  • Who We Are
  • Operations
  • Global Reach
  • Financial Disclosures
  • Awards
  • Animal Care
  • Sustainability Report
  • Policies + Disclosures
  • Our Brands
  • Packaged Meats
  • Food Safety and Quality
  • Recipes
  • Our Leadership
  • Our Workforce
  • Worker Health and Safety
  • The Campaign
  • Food Insecurity
  • Community Outreach
  • Education
  • Environment
  • Veterans
  • Economic Development
  • New Products
  • Automation
  • Health and Wellness
  • Press Releases
  • Social Integration
  • Brand News
  • Media Resources
  • Investor Relations
  • SEC Filings
  • Press Releases
  • Why Smithfield?
  • Internships
  • Benefits
  • Apply Now

Smithfield Foods

  • Our Company
  • Our Products
  • Our People
  • Good Is What We Do
  • Innovation
  • The Latest
  • Investors
  • Careers

INVESTORS

  • Investor Relations
  • → Press Releases
  • Featured
Farmland Partners With Royals Legend Mike Sweeney to Host "Bacon Day at the K" on Sept. 3, 2016

KANSAS CITY, Mo., Sept. 2, 2016 (GLOBE NEWSWIRE) -- To celebrate International Bacon Day on Saturday, Sept. 3, Farmland, a brand of Smithfield Foods, is partnering with Royals Hall of Fame member Mike Sweeney to host Farmland "Bacon Day at The K" at Kauffman Stadium as the Kansas City Royals host the Detroit Tigers. Along with giving fans the chance to meet with the Royals legend, Farmland will take over Kauffman Stadium with a Sluggerrr bacon sculpture, bacon baseball trivia, extreme bacon recipes, free samples, a Salvador Perez bobblehead giveaway and more. Plus, a few lucky fans will get to "bring home the bacon" and win a year supply of free Farmland bacon.

"At Farmland, International Bacon Day is one of the most exciting days of the year," said Diana Souder, director of public relations for Smithfield Foods. "We know how passionate Kansas City locals are about food and baseball, so we're happy to unite them both and celebrate our favorite holiday with the Royals at The K."

"The only thing that makes a Royals game even more exciting to watch is having my favorite foods to snack on while I cheer on the team," said Mike Sweeney. "It's no secret that I love bacon almost as much as I love being back at The K, so I can't wait to kick off Farmland ‘Bacon Day at the K' this weekend."  

To commemorate this momentous occasion, Farmland will "bacon-ize" Kauffman Stadium with the following activations for game-day attendees: 

  • Meet Royals Royalty, Hall of Famer Mike Sweeney: Fans can meet the five-time All-Star and 26th member of the Royals Hall of Fame, Mike Sweeney. (Outfield Experience, Bottom of the 3rd Inning)
  • Sluggerrr Bacon Sculpture: While waiting to meet with the Royals star, attendees can pose with a Sluggerrr sculpture made entirely of Farmland bacon. The lucky fan who can correctly guess how many strips make up the sculpture will "bring home the bacon" with a year supply of Farmland bacon. They will also win a Farmland VIP treatment, complete with complimentary bacon-centric bites and delicious libations at the exclusive Farmland "Bacon Day at the K" stadium headquarters with Mike Sweeney. (Outfield Concourse)
  • Sizzle-n-Snap Farmland Bacon Photo Booth: If a photo with the bacon Sluggerrr sculpture is not enough, fans can profess their love of bacon to the world at the Farmland photo booth, complete with bacon props and social media sharing capabilities. (Outfield Experience)
  • Extreme Ba-Concessions & Giveaways: Farmland is taking its game day grub to the next level with limited time only extreme bacon recipes available at the Farmland Grill. Fans will also enjoy free samples of Farmland crispy and chewy bacon upon entering the stadium as well as a Salvador Perez bobblehead and bacon-themed rally signs.
  • Bring Home the Bacon: In addition to half of the evening's net proceeds, the Royals Charities 50/50 Raffle winner will take home a year supply of free Farmland bacon. The other half will be donated to Harvesters — The Community Food Network. Farmland will also match the raffle proceeds by donating up to 25,000 pounds of protein to the local food bank. Raffle tickets will sell from the time stadium gates open until the end of the sixth inning.

To buy Kansas City Royals vs. Detroit Tigers tickets and experience Farmland "Bacon Day at the K" on Sept. 3, visit http://kansascity.royals.mlb.com/ticketing.

For more information on Farmland and to sign up for the Farmland Bacon Club, please visit FarmlandFoods.com, FarmlandBaconClub.com, @FarmlandFoods or http://www.facebook.com/FarmlandFoods.

About Farmland
Founded in 1959, Farmland is a maker of high-quality, popular consumer goods such as bacon and sausage, and serves retail and foodservice customers. To learn more about Farmland, please visit www.FarmlandFoods.com. Farmland is a brand of Smithfield Foods.

About Smithfield Foods
Smithfield Foods is a $14 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Nathan's Famous®, Farmland®, Armour®, John Morrell®, Cook's®, Kretschmar®, Gwaltney®, Curly's®, Margherita®, Carando®, Healthy Ones®, Krakus®, Morliny®, and Berlinki®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs. For more information, visit www.smithfieldfoods.com.

About the Royals
The Kansas City Royals are a professional baseball team based in Kansas City, Mo., and compete in Major League Baseball as part of the American League Central Division. The Royals are two-time World Series Champions (1985, 2015) and have won the American League Pennant four times (1980, 1985, 2014, 2015) in their 47-year history. The club plays its home games at Kauffman Stadium, which opened in 1973 and had a major renovation completed in 2009. The stadium has hosted two All-Star Games, including most recently in 2012. The Royals joined the Major Leagues as an expansion franchise in 1969.

Media Contacts:

Hunter PR for Farmland
Michael Bernardini
(212) 679-6600
mbernardini@hunterpr.com

Royals
Toby Cook
(816) 504-4715
toby.cook@royals.com
GET EMAIL ALERTS
    • © 2024 Smithfield Foods, Inc
        • Our Company
        • Our Products
        • Our People
        • Good Is What We Do
        • Innovation
        • The Latest
        • Investors
        • Careers
      • Facebook
      • Instagram
      • LinkedIn
      • Twitter
      • YouTube
    • Do Not Sell or Share My Personal Information / Opt-Out of Targeted Advertising
    • California Privacy Statement
    • Policies & Disclosures
    • Privacy Policies
    • Terms Of Use

    • Conditions of Access

    I am being granted access to the information contained on this site in order to review certain information of Smithfield Foods or its affiliates. I understand that my access to this site is subject to the following conditions:

    I am a beneficial owner of the company’s senior notes, a prospective investor that is a qualified institutional buyer, a securities analyst reasonably acceptable to the company, or, after making written request, have been granted access for a proper purpose, at Smithfield Foods’ sole discretion.

    All of the information contained on this site is confidential information. I agree not to disclose, without the prior written consent of Smithfield Foods, any such confidential information to any third party. I agree to maintain all confidential information in confidence and protect all confidential information against unauthorized disclosure.

    I will not attempt to download, scan, copy, print or otherwise capture any of the information contained on the site, except that I may print or download information for which the print or download capability has been enabled as indicated by the site index. I will not attempt to circumvent any of the security features of the site, and will not enable or allow others to access the site using my authorization to the site.

    Certain statements contained on this website may constitute “forward-looking” statements within the meaning of the federal securities laws. The forward-looking statements include statements concerning our outlook for the future, as well as other statements of beliefs, future plans and strategies or anticipated events, and similar expressions concerning matters that are not historical facts. Our forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in, or implied by, such statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date posted on the website. We undertake no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. Comparisons of results for current and any prior periods are not intended to express any future trends or indications of future performance, unless expressed as such, and should only be viewed as historical data.

    Deny I accept